says Snyder. The product, 100 percent made in the U.S.,
contains up to 95 percent protein and is high in collagen,
helping the dog’s joints and providing a shiny coat. The
chew also supports dental health.
Pet owners are paying more attention to superfoods,
also considered functional ingredients, says Rashell
Cooper, marketing director for Redbarn Pet Products in
Long Beach, Calif. The company manufactures over 200
premium treats, chews and foods for dogs and cats. These
include the Redbarn Naturals Protein Puffs for dogs, a light,
less-than-one-calorie treat offering 75 percent protein; a line
of natural, single-ingredient esophagus-shaped beef treats
for light-to-moderate chewers, available in braids, braided
rings or springs, also high in protein and low-fat; and the
100 percent natural, single-ingredient Odor-Free Bully Stick
chews, made from free-range, grass-fed cattle.
“There are the classic superfoods like blueberries,
cranberries and salmon oil,” says Cooper. “And then
there are the trendier but equally valuable ones including
coconut oil, pumpkin and turmeric. Today’s dog parents
are incredibly savvy when it comes to their pet’s nutrition
and understand the right superfoods could have significant
health benefits for their four-legged friends.”
WHAT ELSE?
Just as is the case when it comes to human diets, dog
owners are looking to supplement their pet’s diet as a
way to keep them happy and optimize their well being.
TRENDY TREATS
The Lamb Airy Bites and Lamb Airy Bark from
Clear Conscience Pet ( clearconsciencepet.com)
are artisan-roasted, crunchy lamb-lung dog treats,
that are enhanced with the company’s exclusive
Superfood Dry Rub (SDR) infusion. SDR adds milled
flaxseed along with air-dried spinach, carrot and
tomato, and delivers immune-boosting omega- 3
fatty acids and plant-based phytonutrients. The
low-carb, low-calorie, high-protein treats are free
of grains, gluten, glycerin, gelatin and are non-GMO. The Bark is roasted in slabs; the Bites are
roasted in small pieces for quick training rewards.
Green Coast Pet’s ( greencoastpet.com) natural
Pawnut Butter contains just two ingredients,
peanuts and flaxseed, making these treats a great
source of omega- 3 fatty acids. Other treats include
Hemp+ Superblend Soft Chews Chicken Flavor,
Hemp+ Superblend Soft Chews Whitefish Flavor
and Full-Spectrum Hemp Soft Chews Peanut Butter
Flavor. The chews, formulated to provide benefits
like hip and joint support, offer 600 mg of active
ingredients per chew. In addition to the proprietary
hemp blend, the treats contain turmeric, boswella
errata and green-lipped mussel.